During the turn of the last century, cyber fashion surged to popularity. Bright colors and black, synthetic fabrics like PVC, nylon and latex. Huge, bubbly shoes. Body glitter. Everyone was wearing plastic wraparound shades with yellow lenses and giant swishy pants, throwing their hands into fish-eyes lenses, bouncing off the walls of some kind of space pod.
Or so music videos would have you believe. In real life, most people weren't yet familiar with the joys of the World Wide Web. No one had to avoid their racist uncles online, because their racist uncles didn't know how to turn on a computer/the 'Net, a process that took like 10 minutes. The internet was not yet dominated by corporate monopolies, hashtags, and lifestyle gurus, but instead humble chat rooms and homemade Geocities fansites, where the cursor would leave a trail of stars. And a lot of sex stuff, hence the title of this post.
Fashion people often struggle to give a reason why a trend is popular at a given time, but this one is obvious. The rise of the internet (and its treasonous message boards), the personal computer, coding, cell phones and the production of sporty new fabrics all gave way to me wearing a full-length nylon parachute skirt that had a lot of straps and shit hanging off it in 9th grade. Rave culture, Afrofuturism, house music and EDM, cyberpunk and, of course, sci fi, all coalesced into the cyber experience, which is like totally due for a comeback.
Let's check out some cyber fashions now!
TLC's No Scrubs video, 1999
Awesome video, awesome song (with timeless message!)
For a mass-market version of cyberpunk (not that I have a clue what "real" cyberpunk is), see Hackers, a highly enjoyable film (as I recall, anyway) that is now genuinally vintage.
I remember having a crush on Angelina and her Spock/bowl cut in this movie, but at my current advanced age, she looks like a literal child.
Also from 1995, Janet and Michael's Scream music video
This was the most expensive ever made, even though it appears to take place in the same space pod as all of them. The clothes do look really expensive, and Janet's cyber-zombie-biker aesthetic here is so good.
YM Magazine from 2000 (the most cyber year ever!)
A photo-print dress with digital inspiration.
And lastly, an image I scanned in from original Japanese street style book Fruits (which Simone recently gave me, and is worth a post if its own.) The only image here not touched by a stylist, the rubber bubble necklace, mod blue dress, vinyl underlayer and big bubbly shoes epitomize the theme, and Ayu, 19, says her point of fashion is, of course, "cyber blue."